Baskin Robbins - Life A La Mode
whether something good or bad has happened, topping it off with Baskin Robbins ice cream always makes it better - that's Life A La Mode.
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app promo
The A La Mode Mobile activation
this BR ice cream truck shows up outside places where life can be made better whether something good or not so good is happening. it also serves as a photo-op!
Jingle!
our team was tasked with creating an "ear-worm" for this project, & i was tickled to contribute one.
team: Allison Fitzgerald (ST), Kate Harkins (AD), Julie Musarra (AD), Martin Rees (CW), Kam Young (ST)