Kia - 2026 Sorento - Every Way Forward
Yogi Berra once said "When you come to a fork in the road, take it." well, in a capable 2026 Kia Sorento, you can take the fork in the road - because every way forward is the right way.
i created this concept, wrote the scripts and helped develop the spots.
i created this concept, wrote the scripts and helped develop the spots.
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Radio
i wrote a :60 radio script to support the "Every Way Forward" campaign, including directing the voiceover talent, and working with the audio house to craft the pieces.
