Kia - 2025 Summer Sales Event - Make the Most of Your Summer
summer is the season that naturally invites us to make the most of it, so we created "Make the Most of Your Summer"
for the 2025 Kia Summer Sales Event.
i wrote TV and radio scripts to support our concept, worked with the music house to create a custom track for the spots, directed the voiceover talent for TV and radio, and worked with the edit house to cut together summery shots of the Kia Seltos, Sportage, Sorento Turbo-Hybrid, Niro Hybrid, Telluride, and Carnival Turbo-Hybrid to achieve that aspirational summer vibe Kia needed to sell more cars.
for the 2025 Kia Summer Sales Event.
i wrote TV and radio scripts to support our concept, worked with the music house to create a custom track for the spots, directed the voiceover talent for TV and radio, and worked with the edit house to cut together summery shots of the Kia Seltos, Sportage, Sorento Turbo-Hybrid, Niro Hybrid, Telluride, and Carnival Turbo-Hybrid to achieve that aspirational summer vibe Kia needed to sell more cars.
Phase 1 TV - Seltos, Sportage, Sorento Turbo-Hybrid, Niro Hybrid.
:30
:15
:06
Phase 2 TV - Telluride, Sportage, Sorento Turbo-Hybrid, Carnival Turbo-Hybrid
:30
:15
Radio
i wrote :60 & :30 radio scripts to support the "Make the Most of Your Summer" campaign, including directing the voiceover talent, and working with the audio house to craft the pieces.
