MARTIN REES - COPYWRITER
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Oatly - Oat Punks Unite (live client)

Oatly's iconic big-dairy challenger status makes them ripe for a campaign expanding upon that ethos to promote their secondary product-line.

Manifesto

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OOH

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Oat-Punk Zine

Zines are popular in punk culture; below is an excerpt from one we created about the Oat-Punk Revolution
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Oat Punk Revolution Tour

Oatly partners with small-to-medium sized music-venues across the country to promote punk shows, replete with merch & more.
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Wild Oats band

i believe in committing to the bit, so Calyssa Kremer (AD) and i made a punk band for this project called Wild Oats.
below is what our 7" single with Oatly would look like, followed by two original songs we wrote.
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Wild Oats Spotify single


Lyrics

oat punks shall inherit the earth
oat punks shall inherit the earth!
show you what the planet is worth
oat punks shall inherit the earth!
sailin' on a river of Oatgurt

Oatgurt and Frozen Dessert
Oatgurt and Frozen Dessert
eat it everyday like you should
eat it everyday like you should
oat revolution
oat revolution today!
oat revolution tonight!
oat revolution to stay!
oat revolution to fight!

mother nature wants you to have Oatgurt
mother nature wants you to have Frozen Dessert
mother nature wants you to have Oatgurt
mother nature wants you to have Frozen Dessert

Band practice


Oat Punks Unite!

team: Emily Day (ST), Caroline Hastings (XD), Calyssa Kremer (AD), Allia McDowell (CBM), Marshall Pittmann (XD), Martin Rees (CW)

work

art+music+acting

long-form writing

about me

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martin rees 2024   |   [email protected]   |   540-421-4359
  • work
  • art+music+acting
  • Long-form Writing
  • about me